RE: Most overrated game?
April 28, 2016 at 9:56 am
(This post was last modified: April 28, 2016 at 9:56 am by abaris.)
I wouldn't even know what an overrated game is supposed to be. The big game magazines usually overrate games when they hand them a near perfect score in the high 80ies or even 90ies. Users and players tend to underrate the same games, since they're not usually as bad as they paint them on metacritic and similar platforms.
Now I'm a very big cynic when it comes to reporting on products and PR hypes in general. I work the job for 26 years by now, the last 20 of them reporting on advertising and PR. So I know what's going on behind the curtains and the inner workings of the PR industry. A full page ad can buy you a lot of slack from any given magazine. And it's even more subtle than that. Downrate our product and you won't get early access next time round. So you're the one out, not being able to report on the next AAA title. You won't get invitations to game conventions and big events like the E3. So, in short, it will cost you, since the readers will look elsewhere for information.
Which brings me to the people buying into the PR hype. Don't, just don't. It's all empty talk, using certain keywords that should make anyone's neckhair stand on edge. And that goes for any product as well as politics. If some bigshot takes center stage to hook you on something, his PR department has briefed him previously. There's not one genuine word coming out of the mouth of any given CEO or developer. Just phrases aimed at hooking you onto something.
Now I'm a very big cynic when it comes to reporting on products and PR hypes in general. I work the job for 26 years by now, the last 20 of them reporting on advertising and PR. So I know what's going on behind the curtains and the inner workings of the PR industry. A full page ad can buy you a lot of slack from any given magazine. And it's even more subtle than that. Downrate our product and you won't get early access next time round. So you're the one out, not being able to report on the next AAA title. You won't get invitations to game conventions and big events like the E3. So, in short, it will cost you, since the readers will look elsewhere for information.
Which brings me to the people buying into the PR hype. Don't, just don't. It's all empty talk, using certain keywords that should make anyone's neckhair stand on edge. And that goes for any product as well as politics. If some bigshot takes center stage to hook you on something, his PR department has briefed him previously. There's not one genuine word coming out of the mouth of any given CEO or developer. Just phrases aimed at hooking you onto something.