RE: Martin Shkreli is fascinating
February 21, 2016 at 6:54 am
(This post was last modified: February 21, 2016 at 6:59 am by abaris.)
(February 21, 2016 at 5:51 am)bennyboy Wrote: However, the idea that this particular person is some kind of unprecedented antichrist or something seems to be false-- in fact, he seems less objectionable than some of the others. So why did the media zero in on him so strongly?
He seems being the operative word. Also, I'm not arguing that this dude is especially bad. He only lends a face to an otherwise faceless army.
I said it before. For the last 20 years I'm working up close and personal with PR people. Sometimes negotiating with them, sometimes our work actually overlaps. I've learned all the keywords to look for in certain texts and statements. And I've learned that words are very indolent. They don't cry out when they're used for outright lies or for dressing up an otherwise unbearable situation.
You can bet your ass, this guy has been thouroughly coached in using his words. Given his vita, he's been surrounded by an army of PR people ever since he entered the executive stage. They all are, and every statement issued by a company is compiled by their PR department or the firm they hired for this purpose.
So, as I said, words are words. Old but true: Actions speak louder than words. Just don't trust anything any executive says. They're not all evil, that's not what I'm trying to say, but they're all disingenuous in what they say. It's their PR department speaking, not themselves.