The Ultimate Value and the signs of it in ourselves.

[Angrboda]

Perception sees the value in it or is it assigned? If it's the former....

Seeing is valuation. There is no second step. We have emotional reactions to percepts. This is the basis of our valuing or not valuing things. If we didn't have emotions, things wouldn't have value. But because we have emotional reactions as a part of seeing, we have the illusion that things have value in and of themselves. The value exists in our wiring. If I have a sexual feeling as a consequence of looking at a naked man, it isn't because I've "assigned" the value to the naked man, nor does the man have value inherently.