I'm shocked; both at the news story and at the thought that you never heard of Marmite. You really are missing a whole world of experience.
At the age of five, Skagra decided emphatically that God did not exist. This revelation tends to make most people in the universe who have it react in one of two ways - with relief or with despair. Only Skagra responded to it by thinking, 'Wait a second. That means there's a situation vacant.'