This strikes me not as a bad idea, but a clumsy one. Making it appear so similar to an actual church is going to make the "atheism is not a religion" argument much harder to defend. Sure, this seems like a parody of a church, to me, but good luck telling someone religious that.
What falls away is always, and is near.
Also, I am not pretending to be female, this profile picture is my wonderful girlfriend. XD