This seems like a strange way for playboy to go.
Like a knitting magazine suddenly refusing to show any knitting or a Daily Mail edition without any hateful immigrant bashing bile.
Playboy sans masturbatory images, what is it for now, discuss.

http://www.theguardian.com/media/2015/oc...aked-women

Wow. Now blokes who claim 'I read it for the articles' won't be pathetic liars that fool no one.

Boru

Ancient, obscelescent medium finally admits internet exists and has decided to change a good decade or so late.

News at 11.

Not sure how they will fare. It's on the same lines as the Hustler or Penthouse suddenly deciding on serious journalism. There's certainly no shortage of lifestyle magazines on the market and I can't imagine Playboy being bought for that. To me, it seems, as if they're swapping a shrinking audience for a non existing one.

I can understand the thinking, sort of, but I'm not sure they have a meaningful plan here to deal with the situation. Perhaps the better plan would be to fold.

I think the way to compete with internet porn, if there is one, is to focus on being erotic rather than explicit.

(October 13, 2015 at 5:23 am)robvalue Wrote: I think the way to compete with internet porn, if there is one, is to focus on being erotic rather than explicit.

They were never explicit. And they already have a rather extensive internet- and tv empire. My guess is, their print edition will fail sooner rather than later. They already made massive losses with that in the USA. Print is suffering all over the board right now and the market is very competitive. I wouldn't know how a functioning business model should look like for a brand who's Unique Selling point was pictures of naked women. Because, let's be honest. Nobody bought it for the articles.

Yeah. The assumption that there is a profitable alternative direction may be flawed.

(October 13, 2015 at 4:19 am)downbeatplumb Wrote: This seems like a strange way for playboy to go.
Like a knitting magazine suddenly refusing to show any knitting or a Daily Mail edition without any hateful immigrant bashing bile.
Playboy sans masturbatory images, what is it for now, discuss.

http://www.theguardian.com/media/2015/oc...aked-women

You have the right of it.  Seems they will likely give up selling any soap as well.

It's adapting. No way to compete with the amount of free porn on the net. It isn't becoming anti porn, just shifting focus. Will it work long term? Readership went up after the shift, but will it hold long term?

My youth is now officially dead.