What is 'objective' value?

[Mudhammam]

Where does an end derive the absolute value by which it imparts relative value to other things?

This gets complex very quickly, but we have global project(s) in the 'self', and the absolute value is imparted by feelings bubbling up from the subconscious to reinforce or impede approach to avenues toward completion of a goal.  Let's say you want to be a doctor, but have only finished your bachelor's degree.  Certain projects will elicit favorable emotions: applying to medical school, taking a medical internship, and so on.  Other projects will elicit anxiety or negative emotions:  going to a tech school, committing to a contract to work outside the medical field, starting a career.  Most of us have an image of the self we'd like to be, even if it's rather dim; and our emotions work to propel us toward actualizing that image.  (Though in my case, inertia plays a role as well.  Ideally, I would like to be healthy and fully abled.  Each day I monitor my health and experiment with ways to improve it.  My goal of being fully abled cannot be realized because I am missing fingers.  My stagnation on that goal tends to elicit anxiety and discomfort.)

So, is there a way by which one might evaluate this image of the ideal self, to say whether it is actually (objectively) better or worse than any another image? Might not one's pleasant feelings which arise from accomplishing certain tasks be better, not just as a matter of their own judgement, but in principle, in the case that their goal is a career as a doctor who cares for the ill, versus the parallel progress and pleasure another acquires in becoming the most decorated commander of Boko Haram, say? Might I be mistaken about what I think is the best self that I want to strive towards?