What I always told my employees was, "We've all heard the phrase, 'The customer is always right.' That isn't true, and we all know it. But our job is to have the customer leave the store feeling right."
That means listening to them and explaining why their desires aren't attainable -- most importantly listening -- because that's what they really want, to be heard.
That means listening to them and explaining why their desires aren't attainable -- most importantly listening -- because that's what they really want, to be heard.