I don't really see why advertisers have the same mentality that they've always had. It's a new game. It used to be that companies would specifically sponsor a given program. If the program then delivered a controversial message, advertisers would withdraw their support.
But these days, with algorithms determining where ads end up, no one holds sponsors responsible for endorsing unpopular material.
Side note: If anyone watches pseudoscience debunking vids on youtube, it's funny to see that often the ad is often for the thing being debunked-- because ads for products are often selected due to the name of a particular thing being mentioned in the title of the video. (ie. a video which examines the lack of efficacy of essential oils will feature ads for essential oils.) It's hilarious.
But these days, with algorithms determining where ads end up, no one holds sponsors responsible for endorsing unpopular material.
Side note: If anyone watches pseudoscience debunking vids on youtube, it's funny to see that often the ad is often for the thing being debunked-- because ads for products are often selected due to the name of a particular thing being mentioned in the title of the video. (ie. a video which examines the lack of efficacy of essential oils will feature ads for essential oils.) It's hilarious.
