Does anyone own "The Moral Landscape"?

[robvalue]

Sure, I agree that if we were to set aiding survival and reproduction as the ultimate goal of morality, we could be well on our way to setting up factual rules. If instead we set another goal for morality, we'd end up with different rules. All we are really doing though is setting up rules for survival and reproduction. "Morality" is a meaningless middle-man.

It's the idea that there is somehow a correct set of rules, without first setting up a goal, that I object to. It makes absolutely no sense. I probably am some sort of nihilistic error

I find nihilism a similarly problematic concept. Subjective meaning trivially applies, whereas objective meaning is an incoherent term, in my opinion. It's the subjectivity that gives things meaning. From "no point of view", value isn't a thing that makes sense, just like with morality. Following from this, I don't know what nihilism is supposed to mean, because it seems trivially the case. Even if what is going on in our reality somehow matters to an outside agent, or counts towards some extra bonus life, these meanings are still subjective in those regards. This meaning isn't inherent to anything, as I see it. I don't know why meaning has to be objective in order to "matter" to some people.