Web 2.0 is so 2012 
...but, seriously, no one uses that term anymore.
I think social media could work if it wasn't controlled by people cynically gathering people's private information with the intent to sell it. All of the problems surrounding it - mishandling people's information, harassment and abuse, the proliferation of false information (much of it from fake accounts and/or bots), etc. - are solvable. It would take time, money, and a team dedicated to seeking out and removing bullshit (or suspending accounts), but that should be possible for multibillion dollar enterprises.
Regarding creative people vs normies, I think most creative people have some form of home/portfolio site (assuming you're using the word 'creative' to describe artists, musicians, designers, etc.). It's just difficult and/or time consuming to maintain an interactive site on your own.
Like, look at Wil Wheaton. He programmed and maintained his first blog himself. But now? His blog is WordPress, and he uses supplementary sites like Twitter and Tumblr.
I think there's also a danger in thinking that people that have neither the ability nor inclination to make their own sites are all idiots. Yeah, social media brings out the worst in a lot of people, especially given the implied message of "your opinion, regardless of how misinformed, if not outright vile, it may be ought to be shared" inherent in these platforms, but not everyone is dumb enough to fall into that trap.
...but, seriously, no one uses that term anymore.I think social media could work if it wasn't controlled by people cynically gathering people's private information with the intent to sell it. All of the problems surrounding it - mishandling people's information, harassment and abuse, the proliferation of false information (much of it from fake accounts and/or bots), etc. - are solvable. It would take time, money, and a team dedicated to seeking out and removing bullshit (or suspending accounts), but that should be possible for multibillion dollar enterprises.
Regarding creative people vs normies, I think most creative people have some form of home/portfolio site (assuming you're using the word 'creative' to describe artists, musicians, designers, etc.). It's just difficult and/or time consuming to maintain an interactive site on your own.
Like, look at Wil Wheaton. He programmed and maintained his first blog himself. But now? His blog is WordPress, and he uses supplementary sites like Twitter and Tumblr.
I think there's also a danger in thinking that people that have neither the ability nor inclination to make their own sites are all idiots. Yeah, social media brings out the worst in a lot of people, especially given the implied message of "your opinion, regardless of how misinformed, if not outright vile, it may be ought to be shared" inherent in these platforms, but not everyone is dumb enough to fall into that trap.
"I was thirsty for everything, but blood wasn't my style" - Live, "Voodoo Lady"
