(June 8, 2015 at 3:07 pm)Alex K Wrote:(June 8, 2015 at 3:06 pm)Chuck Wrote: Those who has the little green pieces of paper and wants more of them cares.
Unfortunately we don't live in a sufficiently strong command economy. The short hand for the cost, when used to measure revenue, also become short hand for a broad based comparison for quality of investment.
I don't understand how this addresses my point
It addresses the fact that return on investment has the least bad reputation as a tool for measuring optimality of investment in complex, developed economies, at least compared to alternatives thus far tried.
So one needs to make a case for why for one's pet project, others ought to condone the use of alternative means of measuring optimality with even less enviable track record when it is other people's money that is also at stake.