Random Thoughts

[Angrboda]

I wanted to slander someone.

My colleague Kashmir Hill and I were trying to learn who is responsible for — and profiting from — the growing ecosystem of websites whose primary purpose is destroying reputations.

So I wrote a nasty post. About myself.

Then we watched as a constellation of sites duplicated my creation.

To get slander removed, many people hire a “reputation management” company. In my case, it was going to cost roughly $20,000.

We soon discovered a secret, hidden behind a smokescreen of fake companies and false identities. The people facilitating slander and the self-proclaimed good guys who help remove it are often one and the same.

(New York Times)