Serious question about thoughts on theists

[emjay]

Don't tell me you're a Coke person?!? I may have to rethink who I have as role models here J/K. Explain to me how Diet Coke is utterly tasteless, marginally better than drinking water, yet with the same listed ingredients (I checked), Coke Zero tastes much better. The cynic in me thinks it's designed to taste awful in Diet Coke, to associate it with dieting, whereas Coke Zero is not really marketed as a dieting product, but just a sugarless one, so it's 'allowed' to still taste nice (just not as nice as Pepsi Max ).

They're talented chemists?  

Sorry, that question somehow morphed from a how to a why

Not off the top of my head no, I'm sorry to say, can you give an example?

Military recruitment ads have to be top of mind.  They cleanly fit the moralizing requirement, and are....at least in my experience, uniformly cringey.  Ads for trucks, often enough, too.  All the "real america/americans heeeere in the Heartland™" bullshit, the passive aggressive gags about still working for a living and still knowing how to get shit done.  

Something must have gone terribly awry in the capitalist moral command conspiracy machine if a uniform wearing ford owner sees their ads and thinks "wtf...?"

Be the best you can be sort of thing you mean? Other than that though again the only examples that are coming to mind are less so... like Gillette - the best a man can get... again not moralising so much as masculine-ising But I see where you're coming from.