It's not just a modern thing. In Bart Ehrman's "Lost Christianities" he discusses how there were scores of different xtian groups in a very small area each with their own godboy, either on earth or up in the sky, with different books and traditions.
One of the best books you can read on the subject is J. P. Jenkins' The Lost History of Christianity. Details the early spread of jesus shit through Asia.
One of the best books you can read on the subject is J. P. Jenkins' The Lost History of Christianity. Details the early spread of jesus shit through Asia.