No, like I've said twice now, I don't think what they did is the best way to go about trying to get your customers to switch payment methods. However, just because I don't like what they did doesn't mean I'm not going to defend their reasoning and/or excuse when I know for a fact that it is valid.
Electronic payment systems are cheaper and more reliable. Fact. They are cheaper because you don't have to have to pay someone to be on the other end of a phone, or to read through / enter details provided on a document. They are more reliable because the only human error involved is on the customer end (i.e. a customer enters their details wrong); the system is automatic and so doesn't often make mistakes.
Electronic payment systems are cheaper and more reliable. Fact. They are cheaper because you don't have to have to pay someone to be on the other end of a phone, or to read through / enter details provided on a document. They are more reliable because the only human error involved is on the customer end (i.e. a customer enters their details wrong); the system is automatic and so doesn't often make mistakes.